Unpack the complex network of competition in the food industry, specifically exploring indirect competition among titans like McDonald’s, Burger King, and others.
Who are McDonald’s indirect competitors?
The next category to analyze is food and beverage companies that sell a different range of products but fulfill the same needs as McDonald’s. Brands like Starbucks and Dunkin Donuts can be considered indirect competitors of McDonald’s but direct competitors of Mc Café in the coffeehouses category.
What are indirect competitors in the food industry?
Indirect competitors are businesses catering to the same target market but with different offerings. For example, consider a pizza parlor and burger shop. Their offerings greatly differ, but because they cater to the same target audience and compete for the same market gap, they are indirect competitors.
What are examples of indirect competitors?
Indirect competition means that businesses produce different goods but target the same market and customer segments. For example, chocolate and cookies are both sweets and can substitute each other, so they are indirect competitors.
Who are Burger King’s indirect competitors?
Domino’s is an indirect competitor of Burger King but it is larger then KFC because of the massive presence of Dominio’s pizza which presents an easy alternative to consumers. Domino’s is also launching pizza burgers to compete in the burger market. As a result, Domino’s is number 2 amongst all Burger King Competitors.
Who are Taco Bell’s indirect competitors?
Taco Bell’s competitors and similar companies include Chipotle Mexican Grill, McDonald’s, Del Taco, Luby’s, Wendy’s Company and Freshly. Taco Bell is a fast-food restaurant chain specializing in Tex-Mex meals. Chipotle Mexican Grill is a company that operates a chain of Mexican food restaurants.
Is fast food direct or indirect competition?
Direct competitors are other fast food businesses such as McDonalds, Starbucks, Subway, Taco Bell, Chick-Fil-A, Wendy’s, Burger King, KFC, Sonic, Arby’s, etc. Indirect competitors are other options that customers have to purchase from that aren’t direct competitors.